There are so many cool new options for bridal wear, by accessible and modern retailers, that it's no longer becoming a dreaded and expensive ordeal to think about wedding dress shopping (or bridesmaid dress shopping, for that matter).
White House/Black Market has some new elegant and affordable finds (this dress on the left is just $598!), and
J.Crew has recently upped their commitment-level by opening a bridal boutique (NYC, naturally) to showcase the dresses they've already been featuring online for years! How to choose?!
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